{"id":12764,"date":"2020-02-17T16:49:34","date_gmt":"2020-02-17T16:49:34","guid":{"rendered":"http:\/\/www.nuevapescanova.com\/?p=12764"},"modified":"2020-02-17T16:49:37","modified_gmt":"2020-02-17T16:49:37","slug":"nueva-pescanova-remporte-un-prix-or-lors-des-mercury-excellence-awards-pour-son-documentaire-la-ville-nee-de-la-mer","status":"publish","type":"post","link":"https:\/\/www.nuevapescanova.com\/fr\/2020\/02\/17\/nueva-pescanova-remporte-un-prix-or-lors-des-mercury-excellence-awards-pour-son-documentaire-la-ville-nee-de-la-mer\/","title":{"rendered":"Nueva Pescanova remporte un prix Or lors des Mercury Excellence Awards pour son documentaire  \u00ab La ville n\u00e9e de la mer \u00bb"},"content":{"rendered":"\n<ul class=\"wp-block-list\"><li><strong>Le Groupe Nueva\nPescanova a remport\u00e9 un prix Or \u00e0 l\u2019occasion de l\u2019\u00e9dition 2019-2020 des Mercury\nExcellence Awards pour son documentaire qui vise \u00e0 faire conna\u00eetre son travail\naupr\u00e8s des communaut\u00e9s&nbsp;: \u00ab&nbsp;La ville n\u00e9e de la mer&nbsp;\u00bb<\/strong><\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Ces prix\ninternationaux r\u00e9compensent les projets et les initiatives du secteur de la communication\nqui se sont distingu\u00e9s par leur impact et leur diff\u00e9renciation sur le march\u00e9\nmondial<\/strong><\/li><\/ul>\n\n\n\n<p><strong><em>Vigo, 17\nf\u00e9vrier 2020<\/em><\/strong><em>.-<\/em> Le Groupe\nNueva Pescanova a remport\u00e9 le prix Or lors des <em>Mercury Excellence Awards<\/em>\n2019-2020 dans la cat\u00e9gorie de meilleure vid\u00e9o documentaire pour \u00ab&nbsp;<em>La\nville n\u00e9e de la mer&nbsp;<\/em>\u00bb<em> (<\/em><a href=\"http:\/\/www.laciudadquenaciodelmar.com\"><em>www.laciudadquenaciodelmar.com<\/em><\/a><em>)<\/em>, un projet\naudiovisuel compos\u00e9 d\u2019un documentaire et de 7 capsules d\u2019une dur\u00e9e d\u2019une minute\nsur le travail en mati\u00e8re de responsabilit\u00e9 sociale d\u2019entreprise du Groupe en\nNamibie.<\/p>\n\n\n\n<p>Ce\ndocumentaire raconte l\u2019histoire de L\u00fcderitz, une ville de Namibie situ\u00e9e entre\nle d\u00e9sert et la mer qui a connu un nouvel essor gr\u00e2ce \u00e0 l\u2019industrie de la p\u00eache\napr\u00e8s l\u2019arriv\u00e9e de Pescanova il y a pr\u00e8s de 30 ans. Tir\u00e9 d\u2019histoires vraies, le fil conducteur de\nce documentaire est <em>Nelago Kwedhi<\/em>, la premi\u00e8re femme \u00e0 avoir obtenu le\ntitre de capitaine de navire. \u00c0 l\u2019heure actuelle, plus de 2&nbsp;000 personnes\ntravaillent pour Nueva Pescanova en Namibie, qui a favoris\u00e9 la croissance de\ncette ville en construisant des logements, des cr\u00e8ches pour les fils de ses\nemploy\u00e9s et des parcs pour enfants. Le Groupe a \u00e9galement cr\u00e9\u00e9 le premier\nmagasin de poisson pour rendre plus accessible aux habitants la consommation de\nproduits de la mer et mise sur la formation de ses travailleurs afin de\nfavoriser leur d\u00e9veloppement professionnel dans une r\u00e9gion qui jusqu\u2019alors\nn\u2019avait pas d\u2019avenir. L\u00fcderitz est ainsi devenue un lieu d\u2019opportunit\u00e9s qui\npropose aujourd\u2019hui du travail, de l\u2019\u00e9ducation et de nombreuses possibilit\u00e9s \u00e0\nceux qui d\u00e9cident d\u2019y vivre. <\/p>\n\n\n\n<p><em>Tesa D\u00edaz-Faes<\/em>, directrice de\ncommunication du Groupe Nueva Pescanova, affirme que&nbsp;: \u00ab&nbsp;Nous sommes\nfiers d\u2019\u00eatre dignes de ce prix international si prestigieux&nbsp;\u00bb. Le documentaire\n\u00ab&nbsp;La ville n\u00e9e de la mer&nbsp;\u00bb est n\u00e9 pour montrer notre engagement\nenvers les communaut\u00e9s dans lesquelles nous sommes pr\u00e9sents d\u2019une mani\u00e8re\noriginale et didactique. C\u2019est pourquoi nous avons voulu raconter l\u2019histoire de\nl\u2019\u00e9volution de L\u00fcderitz, une ville c\u00f4ti\u00e8re qui a connu un nouvel essor apr\u00e8s\nl\u2019arriv\u00e9e du Groupe et qui est aujourd\u2019hui un lieu d\u2019opportunit\u00e9s&nbsp;\u00bb. Et\nelle ajoute&nbsp;: \u00ab&nbsp;En plus de divulguer notre travail, ce documentaire\nse veut aussi une initiative de sensibilisation sur le r\u00f4le fondamental que les\nentreprises jouent en mati\u00e8re de recherche et de d\u00e9veloppement de mod\u00e8les de\nproduction responsables et durables. Le monde se devait de conna\u00eetre l\u2019histoire\nde Pescanova \u00e0 L\u00fcderitz&nbsp;\u00bb.<\/p>\n\n\n\n<p>La premi\u00e8re\n\u00e9dition des <em>Mercury Excellence Awards<\/em> remonte \u00e0 1987. Ces prix sont\norganis\u00e9s par <em>MerComm Inc<\/em>., une compagnie internationale ind\u00e9pendante\nbas\u00e9e aux \u00c9tats-Unis cr\u00e9\u00e9e pour promouvoir l\u2019excellence dans le secteur de la\ncommunication. Ces prix r\u00e9compensent le travail des professionnels des\nrelations publiques et de la communication qui se sont d\u00e9marqu\u00e9s sur le march\u00e9\nmondial. Le jury se compose d\u2019un panel de professionnels du secteur qui ont\nanalys\u00e9 les propositions re\u00e7ues sur la base de crit\u00e8res de cr\u00e9ativit\u00e9, de\nclart\u00e9, d\u2019efficacit\u00e9 et d\u2019innovation. <\/p>\n\n\n\n<p>Le Groupe Nueva\nPescanova s\u2019est consolid\u00e9 comme la premi\u00e8re entreprise du secteur de la p\u00eache\npour sa contribution aux Objectifs de D\u00e9veloppement Durable (ODD) des Nations\nUnies, d\u2019apr\u00e8s le <em>Seafood Stewardship Index<\/em> (SSI). Le Groupe compte 226\nprojets de RSE dans quatre pays sur les 20 pays dans lesquels il est pr\u00e9sent.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le Groupe Nueva Pescanova a remport\u00e9 un prix Or \u00e0 l\u2019occasion de l\u2019\u00e9dition 2019-2020 des Mercury Excellence Awards pour son documentaire qui vise \u00e0 faire conna\u00eetre<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":11893,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-12764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nueva Pescanova remporte un prix Or lors des Mercury Excellence Awards pour son 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