{"id":33367,"date":"2023-06-07T13:53:45","date_gmt":"2023-06-07T13:53:45","guid":{"rendered":"https:\/\/www.nuevapescanova.com\/?p=33367"},"modified":"2023-06-07T13:53:46","modified_gmt":"2023-06-07T13:53:46","slug":"le-groupe-nueva-pescanova-angel-leon-et-le-compass-group-presentent-un-hamburger-de-poisson-qui-valorise-100-du-poisson-capture-en-mer","status":"publish","type":"post","link":"https:\/\/www.nuevapescanova.com\/fr\/2023\/06\/07\/le-groupe-nueva-pescanova-angel-leon-et-le-compass-group-presentent-un-hamburger-de-poisson-qui-valorise-100-du-poisson-capture-en-mer\/","title":{"rendered":"<strong>Le Groupe Nueva Pescanova, \u00c1ngel Le\u00f3n et le Compass Group pr\u00e9sentent un hamburger de poisson qui valorise 100 % du poisson captur\u00e9 en mer<\/strong>"},"content":{"rendered":"\n<ul class=\"wp-block-list\">\n<li><strong>Le projet Pezconocidos contribue \u00e0 une meilleure utilisation des captures de poissons en utilisant des esp\u00e8ces peu consomm\u00e9es actuellement<\/strong><\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ce produit a \u00e9t\u00e9 \u00e9labor\u00e9 \u00e0 partir de 20 tonnes de poisson, mais ce n&rsquo;est que le premier produit qui sera pr\u00e9sent\u00e9 dans le cadre de cette collaboration<\/strong><\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ce jeudi, il pourra \u00eatre d\u00e9gust\u00e9 dans les plus de 200 cantines exploit\u00e9es par le Compass Group. En outre, l&rsquo;initiative fait l&rsquo;objet d&rsquo;une campagne de publicit\u00e9 ext\u00e9rieure \u00e0 Madrid, Barcelone et Vigo<\/strong><\/li>\n<\/ul>\n\n\n\n<p><strong>Madrid, le 7 juin 2023 &#8211;<\/strong> \u00c0 l&rsquo;occasion de la Journ\u00e9e des oc\u00e9ans, \u00c1ngel Le\u00f3n, le Groupe Nueva Pescanova et le Compass Group pr\u00e9sentent le premier produit issu du projet <a href=\"http:\/\/www.pezconocidos.com\/\">Pezconocidos<\/a> : un hamburger \u00e9labor\u00e9 \u00e0 partir d&rsquo;esp\u00e8ces de poissons peu consomm\u00e9es actuellement. Pezconocidos est une initiative portant sur la durabilit\u00e9 et l&rsquo;innovation gastronomique, dans le cadre de laquelle les trois membres du projet cherchent \u00e0 tirer le meilleur parti de 100 % du poisson captur\u00e9. Ce produit pourra \u00eatre d\u00e9gust\u00e9 dans les plus de 200 centres d&rsquo;affaires et de caf\u00e9t\u00e9rias de centres sanitaires sur tout le territoire espagnol, g\u00e9r\u00e9s par le Compass Group et o\u00f9 plus de 70 000 personnes prennent leur repas tous les jours.<\/p>\n\n\n\n<p>Les poissons utilis\u00e9s sont le s\u00e9baste ch\u00e8vre, le s\u00e9baste, le maquereau blanc et le maquereau commun. Malgr\u00e9 leur haute valeur nutritionnelle, ils sont parfois peu commercialis\u00e9s et donc difficiles \u00e0 trouver pour le grand public. Pour promouvoir ce projet, le Chef de la mer, \u00c1ngel Le\u00f3n, a con\u00e7u diff\u00e9rentes propositions de recettes portant le sceau de l&rsquo;\u00e9toile Michelin. La premi\u00e8re d&rsquo;entre elles s&rsquo;inspire de Cadix, Espagne, et se compose d&rsquo;un hamburger de poisson grill\u00e9, d&rsquo;une marinade de mayonnaise, de salicornes marin\u00e9es et de fromage payoyo sur un savoureux pain brioch\u00e9.<\/p>\n\n\n\n<p>Avec cette premi\u00e8re action, 20 tonnes de poisson ont \u00e9t\u00e9 utilis\u00e9es, mais ce hamburger n&rsquo;est que le premier des produits que le Groupe Nueva Pescanova, \u00c1ngel Le\u00f3n et le Compass Group lanceront dans le cadre du projet Pezconocidos. Dans cette optique, et conform\u00e9ment aux objectifs de ce partenariat, de nouvelles propositions d&rsquo;innovation gastronomique seront pr\u00e9sent\u00e9es \u00e0 court terme et incluront d&rsquo;autres esp\u00e8ces de poisson telles que la dorade rose, le chinchard du Cap, le sabre argent\u00e9, la grande castagnole, l&rsquo;escolier ou le grenadier.<\/p>\n\n\n\n<p>Juanjo de la Cerda, directeur corporatif de R&amp;D&amp;I du Groupe Nueva Pescanova, affirme que \u00ab les ressources de la mer sont limit\u00e9es, il est donc essentiel de trouver des solutions qui nous permettent de tirer le meilleur parti de toutes les captures de poissons. Le r\u00e9sultat ne pourrait \u00eatre meilleur : un produit qui non seulement contribue \u00e0 la durabilit\u00e9 des oc\u00e9ans, mais qui est \u00e9galement savoureux, sain et nutritif \u00bb.<\/p>\n\n\n\n<p>\u00c0 ce sujet, le Chef \u00c1ngel Le\u00f3n souligne que \u00ab nous ne connaissons que 40 % du garde-manger marin et nous sommes tellement s\u00e9lectifs et capricieux que nous ne voulons que certaines esp\u00e8ces. La mer offre de nombreuses ressources, mais nous ne cessons de les limiter. Nous devons faire preuve d&rsquo;une plus grande ouverture d&rsquo;esprit et appr\u00e9cier la diversit\u00e9 marine comme un moyen de pr\u00e9server nos mers. Dans ce contexte, nous devons chercher le moyen de tirer le meilleur parti des prot\u00e9ines de la mer \u00bb.<\/p>\n\n\n\n<p>Fernando Pascual, directeur g\u00e9n\u00e9ral du Compass Group Iberia, a d\u00e9clar\u00e9 : \u00ab Notre principale pr\u00e9occupation est de fournir des aliments de qualit\u00e9 et nous le faisons en tenant compte de l&rsquo;importance d&rsquo;un r\u00e9gime alimentaire vari\u00e9, sain et durable. Pour cela, il est essentiel de respecter notre engagement envers la mer, en valorisant sa biodiversit\u00e9 et en promouvant sa conservation. Notre objectif \u00e0 travers Pezconocidos est d&rsquo;impliquer nos clients en leur transmettant les avantages de choisir consciemment ces recettes, \u00e9labor\u00e9es \u00e0 partir d&rsquo;esp\u00e8ces marines moins valoris\u00e9es mais au go\u00fbt d\u00e9licieux. \u00bb<\/p>\n\n\n\n<p><strong>Faire d\u00e9couvrir Pezconocidos au grand public<\/strong><\/p>\n\n\n\n<p>Pezconocidos est arriv\u00e9 dans les rues de certaines villes espagnoles comme Madrid, Barcelone et Vigo gr\u00e2ce \u00e0 une campagne publicitaire par laquelle Pescanova souhaite faire conna\u00eetre les objectifs de cette<\/p>\n\n\n\n<p>initiative : contribuer \u00e0 rendre nos mers et nos oc\u00e9ans plus durables. Il s&rsquo;agit de tirer le meilleur parti de 100 % des captures de poissons en valorisant toutes les esp\u00e8ces de poissons et, pour cela, il faut les faire conna\u00eetre. Dans ce but, par le biais de panneaux num\u00e9riques, de mupis ou de bus, la marque \u00ab pr\u00e9sente \u00bb ces poissons moins connus, qui jouent un r\u00f4le fondamental pour garantir la sant\u00e9 des oc\u00e9ans, et invite le publique \u00e0 en savoir plus sur <a href=\"https:\/\/www.pescanova.es\/sostenibilidad\/pezconocidos\/\">Pezconocidos<\/a>. Parmi les lieux embl\u00e9matiques o\u00f9 cette campagne sera pr\u00e9sent\u00e9e, figurent la Plaza de Callao \u00e0 Madrid et la Plaza Catalunya \u00e0 Barcelone.<\/p>\n\n\n\n<p>En outre, le 8 juin, Journ\u00e9e des oc\u00e9ans, tous les Madril\u00e8nes qui se rendront entre 13 et 16 heures sur les terrasses du mus\u00e9e Thyssen et entre 19 et 21 heures sur la terrasse de La Consigna \u00e0 Pr\u00edncipe P\u00edo, tous deux g\u00e9r\u00e9s par Compass Group, pourront d\u00e9guster ce hamburger pr\u00e9par\u00e9 suivant la recette d&rsquo;\u00c1ngel Le\u00f3n et recevront un cadeau.<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video controls src=\"https:\/\/www.nuevapescanova.com\/nuevapescanova\/wp-content\/uploads\/2023\/06\/PEZCONOCIDOS-\u2010-Callao.mp4\"><\/video><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1426\" 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[\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":33346,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-33367","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Le Groupe Nueva Pescanova, \u00c1ngel Le\u00f3n et le Compass Group pr\u00e9sentent un hamburger de poisson qui valorise 100 % du poisson captur\u00e9 en mer - Nueva Pescanova<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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