{"id":17245,"date":"2019-11-04T10:42:29","date_gmt":"2019-11-04T10:42:29","guid":{"rendered":"http:\/\/www.nuevapescanova.com\/2019\/11\/04\/pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos\/"},"modified":"2019-11-04T10:42:29","modified_gmt":"2019-11-04T10:42:29","slug":"pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos","status":"publish","type":"post","link":"https:\/\/www.nuevapescanova.com\/gl\/2019\/11\/04\/pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos\/","title":{"rendered":"Pescanova te reta a enfrentar con humor tus mayores miedos"},"content":{"rendered":"\n<ul class=\"wp-block-list\"><li><strong>En esta \u00e9poca en la que afloran nuestros peores temores,\nPescanova aborda el miedo al pescado en un cortometraje terror\u00edfico.<\/strong><\/li><\/ul>\n\n\n\n<p><em>Ver film en: <\/em><a href=\"https:\/\/youtu.be\/gRoe6BVE170\">https:\/\/youtu.be\/gRoe6BVE170<\/a> <\/p>\n\n\n\n<p><strong><em>Madrid, 31 de octubre de 2019<\/em>.- <\/strong>Pescanova, compa\u00f1\u00eda l\u00edder en productos del mar, celebra la llegada de <em>Halloween<\/em> con el lanzamiento de una terror\u00edfica pieza con la que busca sorprender a los espectadores a trav\u00e9s del humor.<\/p>\n\n\n\n<p>Bajo el lema \u201cno perdamos la\nfrescura\u201d, la marca se ha basado en un <em>insight<\/em> muy com\u00fan pero poco\nhablado: \u201cla gente tiene miedo al pescado\u201d y con ello ha creado un contenido\nexclusivo para estas fechas. <\/p>\n\n\n\n<p><strong>Un v\u00eddeo que lleg\u00f3 desde Rusia<\/strong><\/p>\n\n\n\n<p>Para dar comienzo a esta acci\u00f3n, Pescanova despert\u00f3 la\ncuriosidad de los internautas anunciando, este lunes en sus redes sociales, la\nllegada, desde Rusia a las oficinas de Pescanova, de una misteriosa y an\u00f3nima cinta\nde video VHS. Al d\u00eda siguiente, a trav\u00e9s de Instagram TV, difund\u00eda las primeras\nim\u00e1genes del <em>trailer<\/em> corto para ofrecer un anticipo del contenido total\nde la pel\u00edcula. Adem\u00e1s, desde perfil de Instagram de Pescanova se animaba a los\nseguidores a descubrir el misterio escondido en la cinta recibida. <\/p>\n\n\n\n<p>Seg\u00fan Juan Vi\u00f1as, director corporativo de marketing de\nNueva Pescanova<em>: \u201cCon esta pieza hemos\nquerido re\u00edrnos y poner de relieve el absurdo del miedo a cocinar pescado. Es\nun insight que vemos, especialmente entre los m\u00e1s j\u00f3venes, cuando sus opciones\ngastron\u00f3micas son muy amplias y sencillas.\u201d.&nbsp;\n<\/em><\/p>\n\n\n\n<p>Bajo una est\u00e9tica de <em>filme<\/em> casero y espeluznante, el corto dirigido por Dionisio Naranjo, narra la historia de una pareja rusa que se enfrenta a un ente aterrador: el pescado. Una idea de LOLA MullenLowe Madrid, agencia creativa de Pescanova desde 2017, que se estren\u00f3 ayer 30 de octubre en el Peque\u00f1o Cine Estudio de la calle Magallanes 1, en Madrid. <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"724\" height=\"1024\" src=\"http:\/\/www.nuevapescanova.com\/nuevapescanova\/wp-content\/uploads\/2019\/11\/POSTER_Miedo-al-pescado_Pescanova-724x1024.jpg\" alt=\"\" class=\"wp-image-10760\" srcset=\"https:\/\/www.nuevapescanova.com\/nuevapescanova\/wp-content\/uploads\/2019\/11\/POSTER_Miedo-al-pescado_Pescanova-724x1024.jpg 724w, https:\/\/www.nuevapescanova.com\/nuevapescanova\/wp-content\/uploads\/2019\/11\/POSTER_Miedo-al-pescado_Pescanova-212x300.jpg 212w, https:\/\/www.nuevapescanova.com\/nuevapescanova\/wp-content\/uploads\/2019\/11\/POSTER_Miedo-al-pescado_Pescanova-768x1086.jpg 768w, https:\/\/www.nuevapescanova.com\/nuevapescanova\/wp-content\/uploads\/2019\/11\/POSTER_Miedo-al-pescado_Pescanova-103x146.jpg 103w, https:\/\/www.nuevapescanova.com\/nuevapescanova\/wp-content\/uploads\/2019\/11\/POSTER_Miedo-al-pescado_Pescanova-35x50.jpg 35w, https:\/\/www.nuevapescanova.com\/nuevapescanova\/wp-content\/uploads\/2019\/11\/POSTER_Miedo-al-pescado_Pescanova-53x75.jpg 53w, https:\/\/www.nuevapescanova.com\/nuevapescanova\/wp-content\/uploads\/2019\/11\/POSTER_Miedo-al-pescado_Pescanova.jpg 849w\" sizes=\"auto, (max-width: 724px) 100vw, 724px\" \/><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>En esta \u00e9poca en la que afloran nuestros peores temores, Pescanova aborda el miedo al pescado en un cortometraje terror\u00edfico. Ver film en: https:\/\/youtu.be\/gRoe6BVE170 Madrid, 31<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":17248,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[115],"tags":[],"class_list":["post-17245","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-gl"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pescanova te reta a enfrentar con humor tus mayores miedos - Nueva Pescanova<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nuevapescanova.com\/gl\/2019\/11\/04\/pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos\/\" \/>\n<meta property=\"og:locale\" content=\"gl_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pescanova te reta a enfrentar con humor tus mayores miedos - Nueva Pescanova\" \/>\n<meta property=\"og:description\" content=\"En esta \u00e9poca en la que afloran nuestros peores temores, Pescanova aborda el miedo al pescado en un cortometraje terror\u00edfico. Ver film en: https:\/\/youtu.be\/gRoe6BVE170 Madrid, 31 [\u2026]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.nuevapescanova.com\/gl\/2019\/11\/04\/pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos\/\" \/>\n<meta property=\"og:site_name\" content=\"Nueva Pescanova\" \/>\n<meta property=\"article:published_time\" content=\"2019-11-04T10:42:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.nuevapescanova.com\/nuevapescanova\/wp-content\/uploads\/2019\/11\/POSTER-_Miedo-al-pescado_Pescanova_2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"849\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"comunicacion\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@PescanovaCorp\" \/>\n<meta name=\"twitter:site\" content=\"@PescanovaCorp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"comunicacion\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.nuevapescanova.com\/gl\/2019\/11\/04\/pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.nuevapescanova.com\/gl\/2019\/11\/04\/pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos\/\"},\"author\":{\"name\":\"comunicacion\",\"@id\":\"https:\/\/www.nuevapescanova.com\/#\/schema\/person\/8b41cffabb9cfabdc36581e6839e1355\"},\"headline\":\"Pescanova te reta a enfrentar con humor tus mayores miedos\",\"datePublished\":\"2019-11-04T10:42:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.nuevapescanova.com\/gl\/2019\/11\/04\/pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos\/\"},\"wordCount\":329,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.nuevapescanova.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.nuevapescanova.com\/gl\/2019\/11\/04\/pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.nuevapescanova.com\/nuevapescanova\/wp-content\/uploads\/2019\/11\/POSTER-_Miedo-al-pescado_Pescanova_2.jpg\",\"articleSection\":[\"Uncategorized @gl\"],\"inLanguage\":\"gl-ES\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.nuevapescanova.com\/gl\/2019\/11\/04\/pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.nuevapescanova.com\/gl\/2019\/11\/04\/pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos\/\",\"url\":\"https:\/\/www.nuevapescanova.com\/gl\/2019\/11\/04\/pescanova-te-reta-a-enfrentar-con-humor-tus-mayores-miedos\/\",\"name\":\"Pescanova te reta a enfrentar con humor tus mayores miedos - 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