{"id":25311,"date":"2022-01-20T12:28:54","date_gmt":"2022-01-20T12:28:54","guid":{"rendered":"https:\/\/www.nuevapescanova.com\/2022\/01\/20\/nueva-pescanova-sera-la-primera-empresa-del-sector-en-utilizar-plasticos-reciclados-de-playas-y-zonas-costeras-2\/"},"modified":"2022-01-20T12:28:54","modified_gmt":"2022-01-20T12:28:54","slug":"nueva-pescanova-sera-la-primera-empresa-del-sector-en-utilizar-plasticos-reciclados-de-playas-y-zonas-costeras","status":"publish","type":"post","link":"https:\/\/www.nuevapescanova.com\/gl\/2022\/01\/20\/nueva-pescanova-sera-la-primera-empresa-del-sector-en-utilizar-plasticos-reciclados-de-playas-y-zonas-costeras\/","title":{"rendered":"Nueva Pescanova ser\u00e1 la primera empresa del sector en utilizar pl\u00e1sticos reciclados de playas y zonas costeras"},"content":{"rendered":"\n<ul class=\"wp-block-list\"><li><strong>Colabora con SABIC, empresa l\u00edder global en la industria qu\u00edmica, para dar una segunda vida a alrededor de 10 toneladas de residuos pl\u00e1sticos que acabar\u00edan en el mar.<\/strong><\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>El nuevo packaging estar\u00e1 disponible en algunos de los productos de la marca Pescanova en el segundo trimestre del a\u00f1o.<\/strong><\/li><\/ul>\n\n\n\n<p><a><\/a><strong>Vigo, 20 de enero de 2022<\/strong>.- El Grupo Nueva Pescanova se convertir\u00e1 en la primera compa\u00f1\u00eda del sector en emplear residuos pl\u00e1sticos recogidos en playas y zonas costeras y transformarlos en envases a trav\u00e9s de un proceso de reciclaje avanzado, evitando que puedan llegar a contaminar mares y oc\u00e9anos, y d\u00e1ndoles as\u00ed una segunda vida.<\/p>\n\n\n\n<p>La compa\u00f1\u00eda comenzar\u00e1 a emplear estos nuevos envases a partir del segundo trimestre del a\u00f1o en algunos de los productos de la marca Pescanova. Estar\u00e1n <strong>fabricados con un <\/strong><strong>90% de materiales pl\u00e1sticos <\/strong>recogidosen cauces fluviales y \u00e1reas hasta unos 50 kil\u00f3metros de la costa.<\/p>\n\n\n\n<p>Gracias a este proyecto se <strong>conseguir\u00e1n recuperar alrededor de 10 toneladas de desechos pl\u00e1sticos, en su mayor\u00eda fragmentos grandes,<\/strong> antes de que lleguen al mar, se rompan en fragmentos m\u00e1s peque\u00f1os y causen un da\u00f1o devastador en el medio marino y sus especies. Para ello, se ha aliado con SABIC, empresa l\u00edder global de la industria qu\u00edmica y pionera en la producci\u00f3n de pol\u00edmeros circulares certificados.<\/p>\n\n\n\n<p><a><\/a>En palabras de Ignacio Gonz\u00e1lez, CEO <strong>del Grupo Nueva Pescanova,<\/strong> \u201cComo compa\u00f1\u00eda de productos del mar tenemos una gran responsabilidad con el cuidado de mares y oc\u00e9anos, unos ecosistemas de los cuales depende nuestra actividad y que debemos cuidar entre todos. Con esta iniciativa evitaremos que estos deshechos pl\u00e1sticos lleguen al medio marino, d\u00e1ndoles una nueva vida. Nos hemos marcado como objetivo conseguir en 2025 que el 100% de nuestros embalajes sean reciclables y, a trav\u00e9s de esta acci\u00f3n, daremos un paso m\u00e1s para conseguirlo\u201d.<\/p>\n\n\n\n<p>Esta iniciativa se enmarca en el Programa de Sostenibilidad \u2018Pescanova Blue\u2019, un plan integrado de iniciativas dise\u00f1adas para conducir y documentar la actuaci\u00f3n responsable y el uso sostenible de los recursos naturales a lo largo de toda la cadena de valor de la empresa: pesca, cultivo, elaboraci\u00f3n y comercializaci\u00f3n.<\/p>\n\n\n\n<p><a><\/a>El Grupo Nueva Pescanova es una compa\u00f1\u00eda unida a los Principios para un Oc\u00e9ano Sostenible del Pacto Mundial de las Naciones Unidas, con la que la multinacional garantiza pr\u00e1cticas responsables con los oc\u00e9anos en los 19 pa\u00edses en los que est\u00e1 presente.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Colabora con SABIC, empresa l\u00edder global en la industria qu\u00edmica, para dar una segunda vida a alrededor de 10 toneladas de residuos pl\u00e1sticos que acabar\u00edan en<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":3,"featured_media":24827,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-25311","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nueva Pescanova ser\u00e1 la primera empresa del sector en utilizar pl\u00e1sticos reciclados de playas y zonas costeras - Nueva Pescanova<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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