The fishing fleet of the Nueva Pescanova Group in Namibia, the first to obtain the FISH Standard for Crew international certification of labour compliance
20 July, 2022

Jorge Escudero, new CEO of Nueva Pescanova

  • He joins the multinational to lead and enhance the company’s growth and increase its profitability

  • He has extensive managerial experience, notably at international level, with companies such as Coca-Cola, Campofrío, Leche Pascual, and Deoleo


Vigo. 1 September 2023
– The Board of Directors of Nueva Pescanova has decided to propose Jorge Escudero Hurtado (Madrid, 1970) as Chief Executive Officer (CEO) of the Group. The Executive Officer will join the company on 7 September next.

Jorge Escudero joins the team of the multinational fishing company to lead and enhance the company’s growth and increase its profitability. The new CEO has forged a robust professional career in the realm of FMCG and has an extensive international track record.

With more than 30 years’ experience in the FMCG industry, Jorge Escudero has occupied management positions, notably at international level, in leading companies such as Coca-Cola, Campofrío, Leche Pascual and Deoleo.

In line with his innovative profile, he excels in his capacity to drive efficient transformation in areas such as sales, industry, and supply chain. His deep knowledge and experience in international markets, spanning Europe, Asia and Latin America, bestows upon him a highly valuable global perspective to strengthen Nueva Pescanova’s growth strategy.

In the companies where he has occupied management positions, Jorge Escudero has stood out for his strategic, results-oriented vision. He combines this with an approachable demeanour and an inclusive leadership style, with a strong emphasis on fostering the growth and development of individuals. He has managed large and qualified teams, providing them with a well-defined vision and clear objectives.

With this appointment, ABANCA, the primary shareholder, continues with its roadmap and moves forward in the reconfiguration of the Group, in line with its commitment to consolidate the Nueva Pescanova project.